Headed by a rococo cartouche surrounding a sturdy leather-bound ledger beneath a coronet, Roach advertises his “…Papers, Pens, Ink Wax & Wafers, Books for Merchants & Tradesmen, Pocket Books, Cyphering Books, Copy Books, Slates, Pencils, Inkhorn Parchments, & all other Stationary Wares, Wholesale & Retail. Likewise Bibles Common Prayers, Testaments, Psalters, Primers, &c Hornbooks, & allsorts [sic] of Pamphlets Acts of Parliament, Plays, and Magazines”.